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Research papers

Some aspects of marketing research in Czechoslovakia

During the recent years Czechoslovakia has taken up the path towards major transformations in management of the economy. Transformations in management of the economy affect also the new position of marketing research.

Catalogue: ESOMAR/WAPOR Congress 1967
Author: Jaruse Vydrova
August 1, 1967
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Citation

Vydrova, J. (1967a, August 01). Some aspects of marketing research in Czechoslovakia. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/some-aspects-of-marketing-research-in-czechoslovakia


Research papers

Some aspects of marketing research in Czechoslovakia (French)

During the recent years Czechoslovakia has taken up the path towards major transformations in management of the economy. Transformations in management of the economy affect also the new position of marketing research.

Catalogue: ESOMAR/WAPOR Congress 1967
Author: Jaruse Vydrova
August 1, 1967
×

Citation

Vydrova, J. (1967a, August 01). Some aspects of marketing research in Czechoslovakia (French). ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/some-aspects-of-marketing-research-in-czechoslovakia-french-